About Dinesh Lal Yadav Nirahua
Dinesh Lal Yadav, popularly known as Nirahua, is one of the most successful actors in Bhojpuri cinema, as well as a singer, producer and politician. He owns the production house Nirahua Entertainment.
Career highlights
From a family of traditional Biraha singers in Ghazipur, he began as a folk singer with the hit album Nirahua Satal Rahe (2003), which gave him his stage name. He made his film debut in 2006 and found fame with Nirahua Rikshaw Wala and Pratigya (2008).
In 2012 he appeared with Amitabh and Jaya Bachchan in Ganga Devi and took part in Bigg Boss 6. His fiftieth film, Nirahua Hindustani (2014), was a major hit. He was an MP from Azamgarh from 2022 to 2024.
What audiences love about Dinesh
Fans love Nirahua’s rustic charm, comedy and singing.
He is one of the biggest names in Bhojpuri entertainment.
His production house also makes him a potential content partner for brands.
Why brands work with Dinesh Lal Yadav Nirahua
Nirahua offers massive reach in the Bhojpuri belt. Given his political career, brands should check category and timing.
Campaigns that suit Dinesh Lal Yadav Nirahua
- FMCG and household brands
- Bihar and UP brands
- Music and entertainment
- Festive campaigns
- Live events
Planning a campaign with Dinesh
Rustic, humorous, non-political creative suits Nirahua.
Booking Dinesh Lal Yadav Nirahua through CelebrityHai
Share your brand, deliverables, dates, city and budget range. CelebrityHai checks interest and availability with Dinesh’s team and manages negotiation, contracts and coordination.
Quick answers
How did Dinesh Lal Yadav get the name Nirahua? From his hit album Nirahua Satal Rahe.
Was he on Bigg Boss? Yes, Bigg Boss 6 in 2012.
Has he acted with Amitabh Bachchan? Yes, in Ganga Devi.
How quickly can a booking with Dinesh be confirmed? Simple appearances can sometimes be confirmed within days, while campaigns involving shoots, multiple deliverables or long usage periods usually take a few weeks. Sharing your brief, dates and budget range early helps Dinesh’s team respond faster.
What should our brief to Dinesh include? The brand and product, the deliverables you need, preferred dates and city, the platforms and duration of usage, and a budget range. Including references or a mood board helps the team assess fit quickly.
Will Dinesh review the script? Yes. Scripts, product claims and creative are shared with Dinesh’s team for approval before the shoot, which is standard for celebrity campaigns.
Can Dinesh do social media posts for a brand? Yes, subject to approval. Instagram posts, reels and stories are commonly bundled with shoot and appearance deals, and the number of posts, captions and tagging are agreed in the contract.
Is Dinesh available for events outside Mumbai? Appearances in other cities and overseas can be arranged depending on schedule. Travel, stay and the appearance window are agreed upfront so the day runs smoothly.
How is Dinesh Lal Yadav Nirahua’s fee decided? Fees are not published. They depend on the deliverables, shoot or appearance days, usage rights, platforms, territories, campaign length and any category exclusivity, and they are confirmed with Dinesh’s team for each brief.
Enquire for a campaign or event
Choose the format you are planning. These are enquiry options, not confirmed services; Dinesh Lal Yadav Nirahua’s team decides which briefs they accept.
- Brand endorsement
- Brand ambassador
- TV commercial
- Digital or social campaign
- Product launch
- Corporate event
- Public event or performance
- Commercial shoot or other
Fees are not published. They depend on deliverables, usage rights, duration and dates, and are confirmed with the talent’s team for your brief.




